Deep learning-based advertising platform

BIGO Ads is an all-in-one programmatic platform that helps apps and brands scale globally. Powered by advanced deep learning, we optimize user acquisition and monetization to deliver smarter targeting, better ROI, and sustainable growth.

End-to-end solutions built to scale, whether you’re acquiring users or monetizing them.
For advertisers
Acquire the right users efficiently with deep learning models that continuously optimize for performance.
For developers
Boost your ad revenue with real-time in-app bidding and premium global demand - built to maximize every impression.
Maximize reach, minimize cost
Reach high-value users - at unmatched global scale
Accelerate your user growth with access to over 600 million daily active users across mobile apps and web platforms.
Balance brand building with performance outcomes
Boost your ROI through smarter ads and meaningful brand impact, driven by data-backed campaigns.
Grow your ad revenue by maximizing the value of your inventory
Seamless SDK integration
Monetize faster with a lightweight, stable SDK optimized for performance.
Advanced in-app bidding
Boost your eCPM with BIGO Ads’ real-time bidding technology, designed to maximize the value of every impression.
Versatile, high-performing ad formats
Boost your revenue with a wide range of innovative ad formats that perform without compromising user experience.
Deep learning technology, built for smarter advertising
Powered by rich ad inventory, ad requests, and advanced data analytics.
All-in-one solution for seamless global success

From user acquisition to monetization, our full-stack platform ensures cost-efficient, data-driven global growth for both advertisers and developers.

Transparency and security for sustainable growth

Our ad models update in real time to stay aligned with changing policies and client goals, always putting both user and advertiser needs first.

Tailored support that drives results

At BIGO Ads, success is a shared goal. We offer hands-on support and data-driven solutions to help every partner grow with confidence.

Trusted by global partners
Certified for secure, transparent, and measurable advertising
Through partnerships with trusted industry platforms such as AppsFlyer, the Google SDK Index, and the IAB, we deliver secure measurement, transparent reporting, and data-backed advertising.
What our partners say
Unity LevelPlay
"We're delighted to bring BIGO Ads into Unity LevelPlay. The addition of their global demand in our mediation will help boost the bids and ultimately the revenue for our developers and publishers."
Ashely Navon
Senior Director of Growth Partnerships at Unity
OpenMyGame
"BIGO Ads exceeded our expectations, delivering exceptional growth for our games. Their acquisition strategy and optimization support were highly effective in helping us scale efficiently."
48X
Increase in install
30X
Increase in spend
Rocket Studio
"BIGO Ads has been a key growth partner for Rocket. The results speak for themselves—from Day 1 retention to ROAS, every metric exceeded our expectations."
5.5K+
Daily installs
48%
D1 ROAS
Fugo Games
"BIGO Ads has been a strong supporter of our revenue growth. They have helped us increase our monetization revenue while addressing our concerns about user experience. We look forward to continuing our partnership!"
Fugo Games Team
Indiez
"We really appreciate the enthusiastic support from BIGO Ads. The close collaboration between us has been crucial to achieving these successful results," said the INDIEZ team.
30%
Increase in ROAS
Anymind Group
From Q3 2024 to Q1 2025, apps integrated with BIGO Ads through AnyManager saw:
300%
Increase in ad impressions
117%
Increase in ad revenue
Unlock new growth with BIGO Ads
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